Banana Republic

With so many American brands cashing in by spreading to the UK market, it should come as no surprise that the sister label to Gap, Banana Republic is doing quite well.  Banana Republic specializes in particular with classy office wear, for those who want to be hip and fashionable without going too far off the deep end into the risqué runway looks at work.

The main focus of most of the looks in Banana Republic are a touch of designer up market appearance and pricing, which seems to have a unique draw, since people are willing to pay more for the feeling of owning designer wear.

For women, Banana Republic has a wide array of merino and wool sweaters that focus on the chunky and warm look, with emphasis on the neckline and shoulders, showing a more sculpted and edgy look.

Almost all of the looks are marketed for wear with skinny jeans, which seem to be the most in style at the moment, in almost every fashion forward collection.  Toss in a military sculpted blazer from the Banana Republic collection, and you will be in perfect style for the coming cold part of the year.

For men Banana Republic has several blue and black trousers to offer, although the focus for men, as it always has been, is not in the pants, but instead layering the right items on the top.  Men are encouraged to revisit wool and vests this winter, with a carefully layered long scarf over top.

As a side note, scarves from Banana Republic for women are also a major seller this year.  To top it all off, Banana Republic is emphasizing wool long trench coats for men, as the finishing touch to the perfect pile up of style.